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Who Me Too'd this topic

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Hi everyone,

as you are aware privacy regulation within the EU is getting getting more restrictive. (Europe’s top court says active consent is needed for tracking cookies – TechCrunch). For web Tracking a "Cookie Banner" has to be implemented giving customers a choice over cookie placement.

Now these question concerning App Tracking (and I hope there are some App Professionals among you )

Question 1: Is there a Identifier set via Adobe Analytics SDK placed on the user's device?

Question 2: Does regulation consider this (possible) identifier as a cookie?

Question 3: Are there CMP-Providers (CMP = Consent Management Plattform) that have an Integration for app tracking?

Thanks,

Stefan

Who Me Too'd this topic