Comment

Avatar

Level 6

06-06-2021

I will also add to be able to use the IP affinity according to recipient preferences then:

in Europe, changing time zone usually means changing country, so changing ISP... And perhaps (normaly, in fact, in a high volume sending environments you'll have, at least, 1 ip affinity per country)

 

today we need to segment targets per recipient reactivity and country and use 1 delivery for each even if the template is the same... Adding a script in the delivery activity to specify the IP affinity / contact date to use when generating the delivery is quite painfull as it leads to change a responsability from business requirement (marketing business users) to technical requirement (developpers)