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I sure do wish I had come across this post a LOT earlier. jhammons, I would highly recommend placing a link to this information on the Acquisition tab located in Adobe Mobile Services, especially on the Marketing Link Builder. I spent a LOT of time going through the Help documentation on https://marketing.adobe.com/resources/help/en_US/reference/, but when I searched for App Acquisition, I got results that started off with “Mobile App Acquisition” for each platform. Scrolling down, you don’t even given the option to click on the page that I believe MIGHT be the main starting point, which is https://marketing.adobe.com/resources/help/en_US/mobile/acquisition_main.html. Having this full guide linked from the tool would have been extremely helpful. Also, you have a precedent for adding this feature, as you’ve already done something similar by providing a “How To” link in Adobe Analytics Workspace.
Also, please update the link you have on the Manage App Settings page in the Universal Links and App Links Options. The link to “What’s my app id? !” goes to an Apple Developer page that displays the message, “Sorry, that page cannot be found.”
Let me know if you have any follow-up questions. Happy to provide feedback where possible. Thanks!