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Thanks Eric. Just turning on the feature for now.
As it turned out, you were right -- enabling on-device decisioning caused Target to start generating the JSON artifact, but didn't affect any old-style activities as far as I can tell. Thanks!
Our team is frankly a bit confused at how best to use ODD... I definitely agree that it looks like Adobe's answer to feature flags.
Most of our tests have fairly complex custom code, and we use Target to deliver it to the client. But ODD seems very much like a push toward server-side testing, albeit with fewer options (eg visitor profile). I'm stumped.