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Thanks Jon for taking a look at this. my question was really around personalization in the offer content, but it looks like you indirectly answered my question with "xml fields like @Title won't work here." I was trying to use the text content ([proposition/offer/view/textSource] ) field which is similar to the @Title field you mentioned.

 

Is there a way to store the personalized content of these XML fields in the propositionRcp schema so that personalization in the offer content is possible for non-email deliveries? or is this unique to email deliveries only?