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Hi,
Thanks for reaching out.
I would recommend you to check your visitor engagement settings as it could be less than 30 days as well, 30 days is the default value. Here is the link to the documentation - https://marketing.adobe.com/resources/help/en_US/mchannel/visitor_engagement.html
You can modify the 'Days of Inactivity' so it would credit all the visits in the period to the first touch. Also, you should recheck your marketing channel processing rules.
Thanks,
TM
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