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Dear Dickson,

I suspect that the problem is with the Expiration and because of returning customers.

Lets assume the below Scenario.

I landed your website through DotCom with the Tracking Code 'Test'. Now, Tracking Code would have received 1 click and 1 visit.

After a month, i landed again to your site through Google Search. Now again Tracking Code will receive once more Visit since there is no expiration set, but Click is still be 1 right? So now, Visit is 2 but Click is 1.

You didn't see the behavior in Ad-words and it might be because there are no returning customers using the channel.

Thank You

Arun