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  • Re: Reports don't add up

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Level 1 shalup
Level 1
‎06-06-2018 22:59 PDT
In response to esthert38368486
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The unique visitors metric does not add up to individual line items when line items are dates(trended). Each line item (such as day, week, or month) receives credit for every period the visit/visitor touched, but the total is deduplicated.

Pls refer foll article.

https://helpx.adobe.com/analytics/kb/sum-line-items-different-from-total.html

https://marketing.adobe.com/resources/help/en_US/reference/reports_unique_visitors_v15_dsc.html

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