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Hi @David_Jerome I've just done this!
in the case of my client we chose to override EVERY channel, so Direct/Session refresh didn't come into it. So it was easy to follow.
However, if you are looking at having Direct (and/or other channels) not override, you need to follow the new Best Practice guide. This is because Attribution IQ does not take into account the Override settings of Marketing Channels. Any channel that you set up in Marketing Channels will always override in the Attribution IQ reports.
This is REALLY frustrating and now we are forced back into having to explain to Clients that "None" means "Direct" when they used to see a report that used to say Direct.
Don't even think about using the default attribution First/Last Touch reports. It's 2021 not 1970! ![]()
(NB - Adobe's documentation is still really confusing on this, and I wish they would remove the First/Last touch all together)
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