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Level 4

Never mind, found this:

"A natural search occurs when visitors find your website through a Web search, where the search engine ranked

your site without you paying for the listing.You can control the destination URL the search engine uses to link to

your site. This URL allows Analytics to identify whether a search is natural.

There is no natural search detection in Analytics. After you set up Paid Search Detection, the system knows that if

a search referrer was not a paid search referrer, it must be a natural search referrer. For a natural search, the

destination URL does not match the existing paid search detection rule for that search engine."