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I've been looking into this further ... the table below shows a substantial increase in uniques and which relates to 'new visits' where visit count is 1.
I was then able to cross reference this with a logged in user ...
The above shows the user doing similar no. of PVs in Oct and Nov vs Sept BUT the uniques increase significantly.
The following shows 2 uniques, 2 visits and 7 PVs were recorded for the user between 10-11
Which then broken down by minute shows a new visit was recorded after the first page view
The above should not be happening as we're using adobe's third party cookie domain which should mean the fallback method is used where a first party cookie is dropped instead.