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Level 10

Here goes the 1st question of the Advertising Cloud Community Quiz! 

 

QUESTION 1: What could be the reason for low conversion of any keyword that has a very good CTR?

 

  1. Keyword Match type is not correct
  2. Daily budget is too low
  3. Language targeting has not been set
  4. Landing page is not optimized well

Please respond by clicking the 'Reply' button on this post and either using the quote button or mentioning the question number. 

 

BONUS TIP: Use a limited number of actions on any lading page because unnecessary functionality could divert the customers from the purchase cycle and could lead to lower conversions.

- Tip submitted by @ShDayal