Avatar

Level 1

aaront76640645

For connecting the Ad Cloud DSP to Analytics you will need to reach out to your Ad Cloud account manager and provide them with the Analytics report suite ID, Ad Cloud DSP Advertiser, IMS Org ID and they can get the integration setup for you. Today the integration is not client facing and requires some back end setup. This will allow for the DSP Clicks, Cost, and Impressions to be passed into Analytics for reporting, and when tracking is added to your DSP ads, the DSP can then collect the Analytics event data for any Ad click that occurs. Your Ad Cloud DSP account manager will be your point of contact in getting this going and providing any ongoing support.