While (still) in DTM, I'm trying to filter our metrics by the Account Name and Account Number associated with each visitor. After a visitor logs into their account, their Name and Number are listed at the top of the page. Is there a way to see page views, downloads, etc by each Account Name &/or Number?
I could be very wrong, which is why I'm asking in the first place.. but I started by creating a data element for Account Name for the JS Object 'account-name'
From there, I created a page load rule with an 'Account Name' evar added under the Adobe section.
It really depends, capturing in DTM doesn't really do you any good unless you pass that into a tool that can capture and report on the values like Adobe Analytics to Google Analytics etc. If you are setting like an Adobe Analytics eVar to these data elements then yes you could run Adobe Analytics reports on the values. But unless they are being recorded in some tool somewhere you won't be able to see anything.