Topic: Real-time Customer Data Platform

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Powering Integrations with Platform & Enterprise Ecosystems Take a deep dive into the major data integration paths that power interoperability with Adobe Experience Platform and the Platform-native applications: Adobe Real-Time Custome...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Innovations in Customer Engagement and Personalized Journeys Why is it that personalization frustrates so many brands to the point of abandonment? And why is it that most consumers feel that brands don’t know how to meaningfully engage...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Blazing a Path: Connecting Insights and Activation with CJA Fragmented data. Weeks to insights. Disconnected analysis and activation tools. Sound familiar? It’s time to connect the path that makes insights truly actionable. With Adobe ...

Summit 2023 Registration: https://summit.adobe.com/na/ Hands-on Lab: Create, Publish, and Analyze Audiences in CJA Join the Adobe product team as they walk you through how to leverage Adobe's Customer Journey Analytics, Real-Time CDP, and Adobe Journey Optimizer to deliver seamless and consistent c...

Experience League Live: Providing a more personalized customer experience in real time - the benefits of integrating Adobe Target and Real-Time CDP Presented by:  Brent Kostak aka @bkostak , Product Marketing Manager for Adobe Target  Gina Casagrande, Senior Principal Evangelist for Experience Clou...

Session Details: [S817] Going for the Gold with Your Personalization Program  In today’s fast-paced retail landscape, customers expect their online shopping journey to be a home run every time. Creating personalized experiences that delight your customers will give you the extra point needed to bea...

Description - We are using the profile API to enhance a users profile with a CDP solution. Currently when we generate a token (In Adobe Target), which is then inserted into the CDP solution, it needs to be regenerated and replaced every 90 days in order for the functionality to continue undisturbed...

Integrated Journeys in Travel, Hospitality & Dining ~ Real Time Loyalty Activation Presented by:  Drew Burns aka @Drburns27 , Group Product Marketing Manager for Adobe Target  Julie Hoffmann aka . Global Head of Travel, Hospitality & Dining Industry Marketing Ben Tepfer aka ,Sr. Technical Evangelist...