Topic: Campaign

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Innovations in Customer Engagement and Personalized Journeys Why is it that personalization frustrates so many brands to the point of abandonment? And why is it that most consumers feel that brands don’t know how to meaningfully engage...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: The Perfect Hand: Reimagined Adobe Campaign User Experience Consumers expect to engage with a brand that feels like a real-life conversation, fully tailored to their individual preferences, needs, and the context they're in, which can ...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Orchestrating Customer Engagement with Adobe Campaign Personalizing the customer journey is an essential component for competing in the age of omnichannel. United Overseas Bank, the third-largest bank in Singapore, uses Adobe Experienc...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Keeping Up with Your Customer’s Journey Your customers are on the move, so your cross-channel campaigns should be as well. Learn how Loyalty One shifted from one-off campaigns to customer journey management, and how they use Adobe Camp...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Eight Essentials for a Customer Journey Management Practice A decade into the Digital Transformation movement that defined the 2010s, most brands have struggled to check the box on transforming how they engage with customers throughout...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Amplifying Real-Time Journeys & Outbound Marketing Campaigns As consumers spend more of their time with digital media, brands need to be prepared to connect at every opportunity, balanced with driving engagement in traditional channels...

We have all had the unpleasant experience of receiving an email, SMS, or push notification from one or our favorite brands, promising exciting content to find an unrelated experience when landing on their website. Siloed teams and/or a fragmented MarTech are often the origins of inconsistent experie...

Hello Folks,Hope you're doing wellI have a strange and weird situation where I am doing a simple select operation using queryDef on a schema from JSSP. When I hit the JSSP in browser I am expecting the record details as response, however I am getting an empty collection even though data is present i...

We have a requirement where client wants to show product recommendation across Omni Channel. Client has a data science team who creates the Model with the top 10 product information per customer and shares with Adobe Campaign and other systems to communicate with the customers. We want to use the sa...

A team of Adobe Campaign developers created a proof of concept for an exciting integration between Adobe Experience Platform and Adobe Campaign Classic at the Adobe India Hackathon 2019.

In this post, Adobe Campaign product manager details their development framework called “CARE” which puts customer experience first.