Tracking Page Content

[bkmills1]

Hi,

Wondering if there is a way to track when a particular block of text is on a page? There is a CSS selector in the code that contains the text in question (under certain conditions), which is not in the HTML when no text/message is present.

I initially thought of simply tracking when a button was clicked and the selector in question is in the markup. In theory, this would get me both the number of visitors exposed to the message, as well as conversions when the button was clicked and the message was present.

Is this the most practical route? Or is there another way?

Thanks!!

-Brion

[ParitMittal · Accepted solution]

Hi Brion,

This is more of an an Adobe Analytics Implementation query rather than Adobe Target.The above use case is synonymous to Single Page Applications in which as the user interacts with the page, subsequent content is loaded dynamically through Ajax or any other method. If you are using Adobe DTM, this can be very easily tracked. Please see the following link for more help:

Marketing Cloud Help | How to use DTM for Single Page Apps (SPA)?

Let us know if you have any more question or queries.

Regards

Parit Mittal