Target for A / B test



Assuming there are 2 AEM comps in a page. Can we apply A / B test on these comps using VEC(visual experience composer). If AEM content author wants to configure these 2 comps for A/B in Target, so what level of expertise he needs?

Accepted Solutions (1)

Accepted Solutions (1)




Hi there and thanks for your question! It sounds like you and your team may benefit greatly from our new functionality, Experience Fragments, which allows you to combine the ease-of-use and power of AEM with powerful Automated Intelligence (AI) and Machine Learning (ML) capabilities in Target to test and personalize experiences at scale.

Currently, this functionality is being offered as a first-look to select customers. In addition to being provisioned with the Experience Fragments functionality within Target, one also needs to be using AEM 6.3 with the appropriate feature pack. Your account representative can help ensure that you meet the requirements to use this feature if your company is provisioned with this feature.

Feel free to reach out here if you have any other questions, thanks!

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