Customer Attribute/People Core Services - Question

MA1985CG

02-08-2020

Hi,

 

Is it possible to use Customer Attribute/People for unauthenticated website? Trying to upload offline data into Customer Attribute and planning to use that in Adobe Target.  Also, can i use Experience cloud ID/Eloqua ID as CRM ID to upload into Customer Attribute to target the users.

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Answers (2)

skandg43264764

26-08-2020

@MA1985CG 

 

Yes you can use Customer Attribute for unauthorized website, but you need to make sure that implementation is proper and you need to set 'authstate' to Authenticated.

Because in order to deliver Target experience based on Customer Attributes it is must to have.

You can refer below docs:

 

Set AuthState

Customer AttributesFor Target

 

 

 

Yes I agree with @PratheepArunRaj , that you can implement Experience cloud ID/Eloqua ID as CRM ID to upload into Customer Attribute to target the users.

But how do you sync an ID with multiple Experience Cloud IDs since Experience Cloud ID is generated differently every time and stored as a separate CRM ID? So, functionally not advisable

 

Regards

Skand

PratheepArunRaj

Moderator

02-08-2020

Hello MA1985CG,

If you are using Experience Cloud ID as your CRM ID and did proper implementation/integration, then why not? Technically can.

But how do you sync an ID with multiple Experience Cloud IDs since Experience Cloud ID is generated differently every time and stored as a separate CRM ID? So, functionally not advisable.

Thank You, Arun.