Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
BedrockMission!

Learn More

View all

Sign in to view all badges

Can I populate Category Affinity in a normal mbox?

Avatar

Avatar
Validate 1
Level 4
Løjmann
Level 4

Likes

35 likes

Total Posts

117 posts

Correct Reply

42 solutions
Top badges earned
Validate 1
Boost 5
Boost 3
Boost 25
Boost 10
View profile

Avatar
Validate 1
Level 4
Løjmann
Level 4

Likes

35 likes

Total Posts

117 posts

Correct Reply

42 solutions
Top badges earned
Validate 1
Boost 5
Boost 3
Boost 25
Boost 10
View profile
Løjmann
Level 4

23-04-2018

Hi,

We don't have Recommendations but Target Standard. I'd like to use the Category Affinity algoritme, and are sending in product category as you can see in the request example below.

However, setting up an XT activity using a audience where I uses the Category Affinity doesn't put me into the activity.

Screen Shot 2018-04-24 at 08.29.19.png

I'm wondering if the Category Affinity only works with a product-collector mbox or if I can use the global?

Hope someone can clarify this to me

/Løjmann

View Entire Topic

Avatar

Avatar
Boost 5
Level 4
russpainter
Level 4

Likes

49 likes

Total Posts

40 posts

Correct Reply

7 solutions
Top badges earned
Boost 5
Boost 3
Boost 25
Boost 10
Boost 1
View profile

Avatar
Boost 5
Level 4
russpainter
Level 4

Likes

49 likes

Total Posts

40 posts

Correct Reply

7 solutions
Top badges earned
Boost 5
Boost 3
Boost 25
Boost 10
Boost 1
View profile
russpainter
Level 4

24-04-2018

You can totally use it without having Recommendations. It is an out of the box feature of Target Standard. If you aren't seeing what you'd expect for "Category Affinity" targeting check out this doc on how it populates

Category Affinity

I've used it on all types of mboxes from global, regional, and raw boxes and it has worked as I've expected. The algorthm that it uses to define favorite can be confusing, so if it isn't making sense you could reach out to CC.