1. Create Profile Scripts: We create many profile scripts through Adobe Target console (manually) based upon rules which can easily be automated if there are APIs. This way, all the rules can be listed in an Excel/CSV and a script can create necessary profile scripts. Later these scripts can be used to create Audiences using Adobe IO as well.
2. Get Usage of Profile Scripts: Having too many Profile scripts impacts the performance of Adobe Target response time. While the Adobe Target console provides a manual way of checking Script Usage, its time-consuming and difficult to do regularly.
3. Deactivate/Delete Profile Scripts: Extension of point #2 above - to deactivate/delete Profile Scripts that are not used at all OR used by activities that are not live any more.