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What are the pitfalls of running an Adobe Target activity to 100% of the traffic?

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surebee
Employee
27-07-2018

Hi sainiarchit​,

Thank you for writing in! Could you please provide more details on your use case? What does the activity set up look like? If you are funneling 100% of the URL activity into the test, are you using any further audience conditions to filter who is qualifying for the activity?

What are the goals of this activity as in what are you attempting to measure?

Thanks