[WEBINAR RECORDING] Thursday, 6/16/22: Uncover High-Impact Optimization Opportunities, Presented by: Drew Burns of the Adobe Target Product Marketing team

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Uncover High-Impact Optimization Opportunities

Presented by: 

Presented by: @Drburns27 of the Adobe Target Product Marketing team

Date: Thursday June 16th, 2022

Time: 1pm - 2pm ET // 10am -11am PT

One major key to creating extraordinary experiences is through personalization and optimization. Delivering the right message, content, and experiences to the right person, at the right time. The good news is that opportunities to optimize your digital touch-points are endless. Sometimes all that is needed is a little inspiration to know where to start. 

Join us as we share tried-and-true strategies to help you kickstart your personalization program, including:
     • Out-of-the-box thinking to acquiring new leads or customers
     • Fixing user friction for a more intuitive experience
     • Tapping into customer affinity for personalization
     • And many more ideas to help you uncover high-impact opportunities at your org

WATCH THE RECORDING TODAY!

Drew Burns, Group Product Marketing Manager for Adobe Target

Drew Burns is Group Product Marketing Manager for Adobe Target, the industry-leading experience optimization platform, and he has been an evangelist and a practitioner in the personalization and testing space for 15 years.  He works with progressive enterprise companies across industries on building the foundation and maturing their optimization and personalization efforts, strategies and programs leveraging manual and A.I./ML capabilities. At Adobe, he works alongside the leading enterprise companies in retail/e-commerce, travel & hospitality, financial, media & publishing, B2B/ High Tech and other verticals to improve and grow their optimization and personalization efforts, strategies and programs.