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As we're quickly taking off into 2023, our Adobe Target Product teams want to hear your top interest areas for learning opportunities and value realization with Adobe Target ~ to fill out the survey with your suggestions, experience, and feedback, follow the link to the right.

Target - A/B Test Locations


Level 1

Hi all,

Looking for a answer when it comes to A/B testing a different mbox location within a test.

Example: Can I have the purple strip as a different location than the quarter?


3 Replies


Community Advisor

Using different locations in different experiences would not be a true A/B test. Could you explain the scenario?


Level 1

It's okay - I figured it was to do with global and local mboxs in which you cannot test against these.


Level 1


It's not possible in A/B Testing.A/B gives us a single page and allows us to do multiple test on the same page. For your scenario you need to go for Experience targeting.