Hi Amelia
Thanks for your answer and sorry for my delayed reply.
Does this apply to both Standard and Premium or just Standard? I ask because some Target product sheet contains the following passage:
Multivariate testing (MVT)—Explore the impact of changing and combining different elements on
a page—in more permutations than any marketer could do manually. For example, test multiple
hero images on a home page, in conjunction with testing the image location and a button’s color,
size, and placement. Similarly, test paths through a site to determine which path has the highest
conversion rate. MVT works best with high-traffic sites that provide enough data to reach statistical
significance with results.
Regards
Patrick