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Jan. 25th Personalization Thursday: Discovering & Managing Audiences for Maturity

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Date: Jan. 25th, 2017

Time: 10:00am - 11:00am PST

The quality of audiences and segmentation are a key ingredient in the effectiveness and the maturity of any optimization and personalization program. In this webinar, we'll learn how to discover what are important profile attributes for audience segmentation, where to build and govern our audiences and audience personalization best practices.

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