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Adobe Social General Queries


Level 10

Hi all,

I am new to Adobe Social and have the following General Queries:

SPP does not have Adobe Social videos.

1. Is Adobe Social is available only on Cloud or it is available On Premise also?

2. What is involved in its installation?

Since it is only On Cloud, there is no installation and partners get just login info?

3. From the documentation that I read, Adobe Social needs to integrate with only Adobe Analytics out of AMC products.

Not able to visualize any business case for integrating with other AMC products. Is it true?

4. For Adobe Social implementation perspective, what activities need to be considered by Partners?

a. Installation - None;  b. Creation of Listening Rule Builder rules - Client Marketing Team activity.

c. Integration Configuration (Mainly Analytics) - Adobe or Partner's responsibility.

5. I see the following Adobe Social activities: Out of these, which ones are the responsibility of client Marketing team and which ones are that of partner?

a. Data displayed on the Social Overview Dashboard
b. How to set up and publish to Social Campaigns
  c. How to use Adobe Social to publish posts on Facebook, Google+, and Twitter 
d. Configure Adobe Social to listen for mentions of the terms
e. Create different Post types, target and schedule your post, and assign select posts to Campaigns
f. Overview of Adobe Social reports and metrics using Publishing , Campaign, Properties, Competitor, and Custom reports
g. Moderate you Facebook pages and Twitter accounts
efficiently to eliminate work duplication
h. Activate your social media platforms in Adobe Social

Appreciate your early responses.



1 Reply


Level 10

Someone, please answer my queries.

I am aware that probably my queries themselves are lengthy.

Answers to a subset of them will also help me.

Appreciate your support.