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Several of our customers presented social insights and learnings at Summit breakout sessions – be sure to give these a watch if you haven’t yet already:
Session 501: Measuring social engagement in hard numbers, not warm fuzziesSpeakers: Beth Fleming, Adobe / Melissa Gregor, Thomson Reuters / Casey Hall, Thomson Reuters Session 502: Analyzing social data to predict real-time trends and transform your businessSpeakers: Joe Martin, Adobe / Andy Netzel, TTI Floor Care Session 503: Social ROI all-star panel: Lessons from the front linesSpeakers: Scott Kagawa, Adobe / Josh Baird, FOX Sports / Maegan Clark, Heifer International / Jatin Patel, Benefit Cosmetics Session 504: Tell me what you want, what you really really wantSpeakers: Carmen Sutter, Adobe / Glen Allison, Twitter Session 505: Why social content is (still) king and how to get it rightSpeakers: RJ Simonian, Adobe / Josh Baird, FOX Sports / Nick Mattera, LVCVA / Chad Parizman, Scripps Networks Session 506: Organic reach is dead: How to stay relevant on Facebook with paid contentSpeakers: Paul Langtry, Adobe Session 507: What every analyst needs to effectively measure and optimize social programsSpeakers: Steve Wirig, Adobe / Chad Parizman, Scripps Networks Session 508: How Ford drives social success for its dealershipsSpeakers: Derek Jones, Adobe / Ali Fawaz, FordDirect Session 509: Pinterest insights: Tapping into consumer intentSpeakers: Carmen Sutter, Adobe / Kevin Knight, Pinterest