I would like to implement following use case using AEP -
1. Capture user behavioral data while he interacts with the website.
2. If a user shows an interest in a product then add him/her to a particular segment.
3. If user has qualified for a segment in Step#2 then show some personalized message or offer.
I can capture the behavioral data using Adobe Launch and stream it into AEP. Do I need to call Streaming Segmentation API in Step#2 to evaluate the user in a segment in real time? How do I determine in real time whether the user has qualified for that particular segment ?
Once you have developed, tested, and saved your segment definition, you can then evaluate the segment through either scheduled evaluation or on-demand evaluation.
Scheduled evaluation(also known as 'scheduled segmentation') allows you to create a recurring schedule for running an export job at a specific time, whereason-demand evaluationinvolves creating a segment job to build the audience immediately. Steps for each are outlined at .