Hello,
I'm starting to use Audience Manager and I’ve some questions about it. Can you guys help me please?
- What the real concept of Traits? What is the difference between Traits and Segments? Traits are more specifc and Segments "global"?
- I've an eVar at Adobe Analytics that uniquely identifies users. I can use it to identify users at AAM or i need to start the process of identifying users again?
- How i “import” variables (eVars, props and events) values from Adobe Analytics? Classifications are imported?
I've accessed the documentation but it doesn't explain very well this points.
If you've any doc with tips, it will be really helpful.
Thx.
