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Adobe Summit 2019 | L771 - Create Immersive Digital Experiences for Retail Using 3D and AR


Level 10


Lab Details

Retail and CPG brands need to differentiate themselves through distinctive e-commerce and product experiences. They also need to scale the creation of compelling, engaging, and shareable content for product diversity, marketing channels, and personalization. Brands want to streamline workflows and expand their capacity to create photo-realistic brand and product visualizations and interactive 3D content. Discover how you can solve these problems with Adobe Dimension, which enables non-3D specialists to generate product imagery using the power of 3D. Learn how Dimension empowers content teams to automate the creation of product variants, create interactive 3D product experiences, and generate engaging AR experiences that can be delivered via Adobe Experience Cloud solutions.


  • Easily create product visualizations as images or 3D content using existing 3D models
  • Create a process to automate the bulk creation of product visualization variants
  • Produce interactive 3D and AR content to enhance your e-commerce experience


Sreekanth Choudry  Nalabotu, Technical Architect, Adobe

Vlad Petkovic, Design Quality Engineer, Adobe

Courtney Smith, Digital Strategy Group, Principal Design Strategist, Adobe

Session Length

1h 30m

Digital Lab Manual

Experience League Intelligent Guidance | Adobe


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