Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
BedrockMission!

Learn More

View all

Sign in to view all badges

Lead generation Strategy

Avatar

Avatar
Validate 1
Level 1
coolclassic
Level 1

Likes

0 likes

Total Posts

7 posts

Correct Reply

0 solutions
Top badges earned
Validate 1
View profile

Avatar
Validate 1
Level 1
coolclassic
Level 1

Likes

0 likes

Total Posts

7 posts

Correct Reply

0 solutions
Top badges earned
Validate 1
View profile
coolclassic
Level 1

12-04-2021

We have integrated all the products of Marketing cloud (Campaign Classic/AAM/AEM/AT & AA) with our site and CRM as Salesforce which is not integrated with the website, we are planning our lead strategy and considering salesforce to manage and scoring of the leads .

To generate lead from our website should i go with option 1 or option 2? 

1) Integrate AEM directly with Salesforce and send the lead details also lead duplication logic will be handled in Salesforce

2) Campaign Integration with AEM is already in place, also Campaign is integrated with Salesforce. So lead will be sent to campaign first and after removing the duplicate leads in workflow all the leads will be sent to Salesforce.

 

Accepted Solutions (0)

Answers (0)