Mobile App Acquisition and Campaign Codes

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nicke32876336
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nicke32876336
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03-12-2015

Hello

We are running a campaign where we are sending emails to users on mobile devices who have our app installed. The link launches the app.  

We want to track the long term success of this by using campaign codes on the link, how do I set this up for mobile apps? We have the latest Adobe Analytics SDK installed. I would like to see traffic volume under tracking codes in the reporting interface.

Many thanks

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brian_au
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brian_au
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03-12-2015

Hi,

There is a good Adobe blog post that details the steps to enable this type of app launch tracking by campaign:

http://blogs.adobe.com/digitalmarketing/analytics/launching-mobile-app-count-measure-ways/

Best,

Brian

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03-12-2015

Thanks Brian