Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
Bedrock Mission!

Learn more

View all

Sign in to view all badges

Adobe Summit is happening now. Discover what's next in customer experience.

Please fix, remove or red-flag the Mobile Visits metric


Level 9


For major devices like the Iphone/pad, the Mobile Visits number is several orders of magnitude smaller than the Mobile Daily UVs.


More visitors than visits is impossible, so there's obviously an issue.


If it can't be resolved, this metric should be removed or at least red-flagged so as not to confuse users.



1 Comment


Level 2


Agree,  and I think the Mobile Daily Unique Visitors metric should potentially be relabelled to Visitors, as the uniqueness is questionable and certainly not being reported at a weekly or monthly unique level for this reason. Many users mistakenly look at the Daily Unique Visitors figure for a month and assume wrongly.