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Analytics segment in Audience Manager

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stefanm38281801
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stefanm38281801
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15-05-2017

Hi,

I'm looking to have segments on visit status; first time visitor, second time, multiple times. I know I can make these segments in Analytics based on the visit number.

Can I make these segments available in Audience Manager as a trait or segment, for further use on targeting on the website / advertising?

Stefan 

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jantzen_belliston-Adobe
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jantzen_belliston-Adobe
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15-05-2017

Have you tried Experience Cloud Audiences? Using audiences would allow you to share your segments with the Experience Cloud and thus have them accessible in AAM.

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miguelo39742934
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miguelo39742934
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25-02-2019

Hi Jantzen,

related to this issue:

Could you please explain how the audiencies shared appear in AAM? I mean, I will be able to see new segments or they arrive as new signals?

If you can detail the process it would be really helpful.

Thanks in advance

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jantzen_belliston-Adobe
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16-05-2017

Yes, using all the features of Experience Cloud Audiences actually requires server-side forwarding.

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stefanm38281801
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16-05-2017

Is this standard available if we implement server side forwarding between our Analytics instance and AAM?