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Creating an audience of unengaged subscribers?

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Level 1

I am hoping to create an audience of subscribers who have not ever opened any email from us. In trying to build this audience, it looks like I need to select each delivery individually. Is there a way to do this more holistically?

1 Accepted Solution

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Correct answer by
Level 4

Hi,

You should be able to use the Tracking Log table since it is linked to the profile to identify EM engaged people. If you don't filter by a delivery, then you can identify and include/exclude people ever opened/clicked on any email.

Adobe Campaign Help | Tracking messages

Thanks.

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2 Replies

Avatar

Correct answer by
Level 4

Hi,

You should be able to use the Tracking Log table since it is linked to the profile to identify EM engaged people. If you don't filter by a delivery, then you can identify and include/exclude people ever opened/clicked on any email.

Adobe Campaign Help | Tracking messages

Thanks.