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How to add personalized tracking parameters in links

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reinylegit
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reinylegit
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05-04-2021

I am trying to help a client set up tracking that will involve dynamically inserting parameters for Campaign Name and SHA-256 hashed email address. Other ESPs offer macros/personalization strings that can easily accomplish this (e.g. Salesforce has a SHA256 hashing macro that will perform the hash just-in-time without needing the email address to be pre-hashed). What's the best way to accomplish dynamic tracking parameters like this in Campaign Standard? Thanks!

links macros Personalization tracking url configuration

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ramon_bisswange
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05-04-2021

With the dynamic editor, you can add any "available" field into the link URL.

If you need any computed fields not stored in the DB, you need to use a workflow to compute the value. Then you can use it in the editor and can add it to the link

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