global unsub / opt out in adobe campaign

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binhr47192046
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binhr47192046
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17-06-2017

Do we have a global unsub / global opt out concept (subscribers who don't want to receive any communication at all)  in adobe campaign ? If yes, how and where we can access to these data? It's different to the Services and subscriptions function

Thanks and Regards.

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Vapsy
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Vapsy
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18-06-2017

Hi binhr47192046 ,

There is an attribute in nms:recipient schema named @blacklist which can be set to true or Yes if you wish that the recipient is never sent a communication, even by mistake.

1232732_pastedImage_3.png

Delivery templates have a default exclusion criteria to remove such recipients from targeted audience. Adobe Campaign adds it by default on every new template but a marketer can disable this option as well and hence please do revisit all the delivery templates.

1232733_pastedImage_4.png

So, if you have a data file with the list of emails that should never be sent an email, please create a workflow to update corresponding recipient's blacklist field to true.

If you wish to provide this feature on a webApp, you will have to write custom JS code to update the recipient record.

Regards,

Vipul

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Amit_Kumar
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18-06-2017

Yes, WE have this concept in adobe campaign.

let's say if you are updating recipient/profile details with no longer contact by any channel/email than that is equivalent of global Unsubscription.

Read following for details: Synchronizing profiles

Regards,

Amit