Execute Predictive Model Markup Language (PMML) in Adobe Campaign

[#1]

Can we execute the Predictive Model Markup Language (PMML) in Adobe Campaign to activate the audience for online and offline channels?

[#2 · Accepted solution]

AmitKhare wrote...

Hi Florent,

Thanks for the guidance, Here client have requirement like he want to create the PMML in external system but import & execute in Adobe Campaign for predictive modeling. As I understand correct Adobe Campaign OTB predictive modeling capability allow marketers to perform the modeling within Adobe Campaign

Thanks

Amit K    

Hi Amit,

You can achieve similar requirements with Weka, refer to following:

https://docs.campaign.adobe.com/doc/AC6.1/en/RPT_Predictive_Marketing_Installing_the_specialized_eng...

Regards,

Amit

[#3]

Ok, thanks florentlb for fast and accurate reply!
Kind regards,

Marius

[#4]

Hello Marius,

This is because it looks like this functionality has been removed a few months ago and the documentation reflects the latest version. See "Removed features" in Campaign Classic: Deprecated and Removed Features​.

Florent

[#5]

Hi Florentlb!

I have problems accessing the links you posted.

Do you have new links that explain how to utilize the predictive modeling functionality in Adobe Campaign?

Kind regards,
Marius

[#6]

Hi Florent,

Thanks for the guidance, Here client have requirement like he want to create the PMML in external system but import & execute in Adobe Campaign for predictive modeling. As I understand correct Adobe Campaign OTB predictive modeling capability allow marketers to perform the modeling within Adobe Campaign

Thanks

Amit K    

[#7]

Hello,

Do you still need help on this subject?

Florent

[#8]

Hello,

There is a section of the documentation dedicated to predictive models. Is it of any help for your case? You can browse the sections via the left pane.

https://docs.campaign.adobe.com/doc/AC6.1/en/RPT_Predictive_Marketing_Overview.html

If not, can you explain what you'd like to achieve in more details?

Thanks,

Florent.