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Engagement Splits - Sending to recipients that didn't open email

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Level 1

I'm creating a workflow and I want to send an email to the population that didn't open the previous email in the workflow. How would I do this? I see how to send to those that received and/or opened the email but I don't see a filter for those that didn't open it.

1 Accepted Solution

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Correct answer by
Employee

Hi @isaiahh43009223

Here is the link from product documentation for the same Configuring filter definition

Also used case documented similar to your requirement Retargeting non-openers

Regards,

Ananya Kuthiala

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4 Replies

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Employee

Hi @isaiahh43009223

You can query trackingLogRcp and broadLogRcp table. Forst query broadLogRcp table to check whether an email was sent to particular recipient and then can filter trackingLogRcp table to see whether they opened/clicked a email.

There are many ways to achieve the requirement of yours , i just shared one example for the same. You may also consider created a pre defined filter so you do not have to build the same logic again and again.

Regards,
Ananya Kuthiala

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Level 2

Here is another thread on a similar topic, which may help: Engagement Split in ACS workflow

~James

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Level 1

How would I create a predefined filter in Adobe Campaign Standard?

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Correct answer by
Employee

Hi @isaiahh43009223

Here is the link from product documentation for the same Configuring filter definition

Also used case documented similar to your requirement Retargeting non-openers

Regards,

Ananya Kuthiala