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Audience sharing without integration

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peic33860002
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peic33860002
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05-08-2019

Hi, is it possible to share audiences between AAM and AC classic without integration?

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pulkit2304
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pulkit2304
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06-08-2019

peic33860002

Theoretically, it should be possible. You will need to consider the nuances of the AAM onboarding process. On ACC all that is required is import and export of 'skinny' files of Declared ids and loading those into a list.

I don't know the specifics on AAM side, but a similar import and export will be needed.

The AAM AC integration productizes the data share so that the user does not have to worry about data formats.

Thanks,

Pulkit

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