Hi there,
I have a marketing use case where I need to personalise emails for every recipient with a custom text field in the email. It is not a campaign we will run regularly and I don't want to create a field in the schema for this.
Is there any functionality in Campaign to store a generic text field for a recipient and query this field in workflows, without updating the schema?
EG: Would it work to do a list update where you create a list with its own table where the columns are all the fields in the schema + the new text field.
Then when I run the workflow I would run it as usual and just personalise based on that text field in the email?
Now that I type it I realise this wouldn't work as I dont think you can personalise EDM's based on list fields stored in their own table.
Please let me know how to approach my use case.
Many thanks,
Alex