Message Centre and Adobe Analytics

priyankav251023

12-05-2019

Is it possible to use native genesis data connector between Adobe Campaign and Adobe Analytics for message centre transactional deliveries?

Is it possible to share data for message centre transactional email and sms using genesis connector?

Accepted Solutions (1)

Accepted Solutions (1)

wodnicki

MVP

13-05-2019

I'm not sure how that would work when publishing the templates to the execution servers. If you're just adding analytics params to the url's, that can be done in the calculation formulas in the advanced tab of tracking.

Answers (2)

Answers (2)

priyankav251023

13-05-2019

Hi Jon,

Requirement is to pass Metrics and Events (as in connector) to Adobe Analytics for Transaction emails and messages using message centre.

If i specify external account in the Web Analytics tab (Properties ) of a transaction email(MC), will it work as for emails using internal delivery/Mid sourcing.

Wanted to understand if Genesis connector supports transaction emails and messages?