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Is it possible to integrate Campaign Classic with 3rd party Ad Tools/Platforms?

Lord_Handerson
Level 2
Level 2

Hi everyone,

I would like to know if is possible to engage users also when they are out of my website/app. When they're visiting websites owned by some ad networks like google, rocketfuel, criteo, microsoft, could I think to integrate Adobe Campaign Classic with that 3rd party tools/platforms to enable use cases to engage users out of my properties?

Some use cases could be about banner campaigns or surveys out of my website/app in order to manage campaigns with Audience definition managed in Adobe Campaign Classic (mainly users already included in my customer DB).

If possibile, any possibility to collect data about performances? (impression, click, users, collected answers, ...)?

Thank you

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