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Hi,
Right now, I am using a standard workflow in Adobe campaign Classic to perform A/B testing.
I wonder, if Adobe campaign classic has an A/B activity module just like that of Adobe Standard.
Thanks
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Hi Naveen,
There is not a standard module/activity for A/B testing in classic version. However, you can use split activity ,do the random sampling and define the percentage of recipients how many of them would receive which delivery .
For e.g. 50% receives Subject Line 1 and the other half receives subject line 2.
Hope this helps.
Hi,
Adobe Professional Services has a package they install.
Beyond that, there's the canonical doc:
Thanks,
-Jon
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Hi Naveen,
There is not a standard module/activity for A/B testing in classic version. However, you can use split activity ,do the random sampling and define the percentage of recipients how many of them would receive which delivery .
For e.g. 50% receives Subject Line 1 and the other half receives subject line 2.
Hope this helps.