Distinct clicks : Number of distinct people having clicked at least once (excluding unsubscription link and mirror page) in a delivery. The rate displayed is calculated based on the number of messages delivered successfully.
The number of persons includes targeted recipients plus all persons whom the email was forwarded to. Each time there is an open or a click in a new browser (which the message has not yet been opened in), another person is added to the statistics.
Distinct clicks : Number of distinct people having clicked at least once (excluding unsubscription link and mirror page) in a delivery. The rate displayed is calculated based on the number of messages delivered successfully.
The number of persons includes targeted recipients plus all persons whom the email was forwarded to. Each time there is an open or a click in a new browser (which the message has not yet been opened in), another person is added to the statistics.