Deduplication on multiple variables

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kenr68686816

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kenr68686816

kenr68686816

05-10-2019

I’m working on a DM campaign and the requirement is to target 1 person per household based on this rankin:

  • Former customer
  • Recent responder
  • Top 4 deciles
  • Gender

my internal support suggests creating a view rather than doing the prioritization within Adobe?

Thoughts?

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kenr68686816

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kenr68686816

kenr68686816

09-10-2019

Thank you.  We’re using Classic, so the merge option will work.

Ken