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Understand the basics of Data governance in Audience Manager


Level 10

Data Governance -

Data governance is a defined process an organization follows to ensure that high quality data exists throughout the complete life cycle. The key focus areas of data governance include availability, usability, integrity and security. In this webinar hear how to manager users, keep data sane and sanctions in your organization and know the techniques to do it in Adobe Audience Manager.

Webinar Link - Data governance in Adobe Audience Manager.

Note: The link above will open Adobe Connect plugin to play the recording.

Below is timeline of the sections in webinar and relevant documentation links -

ChapterTimeline (Starts at)
Fundamentals of Data Management Platform / AAM2:30
Why Data governance is essential?


AAM tools for Data governance


Role based access control, Use cases and Tips

Documentation Link - Administration


Data Export Controls

Documentation Link - Data Export Controls

Key takeaways34:30
Resources, Q & A


Want to know more about Data governance? Reply to this thread, to post your queries below.

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