The National Football League kicks off a digital transformation program to elevate customer experiences.
 |
The National Football League—a professional American football league—is a great example of an organization implementing a data-driven marketing strategy to deliver in-the-moment personalization to their customers. To do this, the NFL made significant changes to their Adobe Audience Manager optimization program. Learn about their game-winning touchdowns. http://bit.ly/the_NFL_digital_transformation |
