Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
Bedrock Mission!

Learn more

View all

Sign in to view all badges

How is data captured via pixel?


Level 10

Click tracking enables measurement of visitor engagement throughout your campaign, as it records click-based activity for third-party creatives. Similar to impressions collection, an event call is sent to the Audience Manager data collection servers (DCS) for processing. The visitor is then redirected to the intended web address.

1 Reply



Hi Gaurang Mathur​,

You can refer to Campaign Data Integration document for more details on Data Capturing via pixel and Impression capturing.


Ankit Bhatt